Content calendar — August 2026

All channels · 14 pieces planned · owner Jonah Trell

Updated Mon 27 Jul · review every Monday 10:00 ET

Recovered revenue Product & demos Front-desk craft Proof & numbers

Week of Aug 3

4 pieces
Clinic staffing benchmark report, 2026 edition
BlogJTScheduledAug 4
Waitlist teardown video — Lakeshore walkthrough
VideoMCDraftingAug 6
Front-desk hiring email course, lesson 1
EmailJTScheduledAug 5
Three charts from the benchmark
SocialJTPublishedAug 7

Week of Aug 10

3 pieces
What 31% recoverable actually means
BlogMCDraftingAug 11
Front-desk hiring email course, lesson 2
EmailJTDraftingAug 12
Clip: the ninety-minute number
SocialJTDraftingAug 13

Week of Aug 17

3 pieces
Lakeshore case study launch
BlogJTDraftingAug 18
Two-minute product tour, re-cut
VideoMCDraftingAug 19
Front-desk hiring email course, lesson 3
EmailJTDraftingAug 20

Week of Aug 24

3 pieces
How we rank a waitlist, in public
BlogDODraftingAug 25
Customer quote series, part 1
SocialJTDraftingAug 26
August product recap
EmailMCDraftingAug 28

Week of Aug 31

1 piece
September preview — auto-fill announcement teaser
VideoMCDraftingSep 1

Backlog — not yet committed

Interview: what a locum schedule looks like Cost of a no-show, by specialty Why we do not build voice agents Onboarding teardown: nine days to four Front-desk glossary for founders Annual: the state of patient access

Backlog items move into a week only when they have an owner and a date. Anything still here on Sep 1 gets cut or promoted, not carried.